Tuesday, May 01, 2007


Little did Bridget and Nicholas know when they first met, that it would be the start of a fashion label, about to be on everyone’s lips in just a short period of time. Since being launched, “LIFEwithBIRD” has been snapped up by Sportsgirl to deliver a limited edition collection due in July 2007. The designer duo, including Alice McCall’s sister Bridget [McCall] and Nicholas Van Messner, co-formed the label that is now stocked at uber-cool Incu.

Early on, the girls sported soft ultra-thin cotton, and designs with side-winged t-shirts, that had “SHOUT” printed across the chest. To follow, were thigh-baring dresses in nude tones, some with gathered hems and asymmetrical pleats. Like a few other shows, there were sporty influences, though here they were much more unique – quite edgy.

Plenty of details on each garment, nicely structured, to add interest to an otherwise ‘simple’ design. Grey leggings weren’t just grey – they had inserts of silver fabric in shiny material, zig-zagged up the legs. Sweatshirts had penguin arms, and chunky bracelets, made of plastic and metal, were jammed half-way up the arm, as though part of a robotic installation. Giant shopping bags appeared throughout the show – perhaps a place for the gym gear to go? What we saw was quite likeable, and if life really is like this with bird, then we wouldn’t mind seeing a little more of it.



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